What are “Inside Sales” and Sales Development Representatives?

“Inside Sales” is a rapidly growing model for business-to-business (B2B) sales.  Sales Development Representatives (SDRs) are a key part of that model and there is a big increase in hiring SDRs, especially among technology companies.  This post provides a simple

How To Convert More Sales Leads with Lead Nurturing

Are you converting enough of your sales leads to customers?  A study by the CMO Council estimated that companies waste up to 80% of sales leads because they don’t follow them up effectively.  Sales teams do a good job pursuing

What is Lead Nurturing?

What Is Lead Nurturing – A Motarme Guide from Motarme Marketing Technology Lead Nurturing refers to building regular, automated interactions with sales leads in order to develop a relationship and encourage a purchase. This guide explains what Lead Nurturing is,

What is Marketing Automation?

What Is Marketing Automation? from Motarme Marketing Technology Marketing Automation is potentially a big deal for B2B companies – one analyst firm estimates that automating marketing processes can increase revenue by 20% andreduce marketing costs by 25%.  But when I’m out meeting

The future of sales and marketing?

Marketing will become more technical, sales teams won’t be on the road so much, and there’s going to be more overlap and, hopefully, alignment. The web, online advertising and online marketing are having a big impact on how Business-to-business (B2B) companies

What is Lead Management?

If you follow a standard process for managing sales leads, you can generate more leads, make more sales and earn more money. You can achieve scale. Having an effective Lead Management process in place will help you: Generate more leads

Motarme provides sales prospecting and lead generation services to Business-to-Business (B2B) technology, engineering and services companies.

Services

Motarme Ireland

Colab Innovation Centre

Atlantic Technological

University

Letterkenny, Donegal

Tel +353 74 9116689

info@motarme.com

Motarme USA

345 Park Ave

17th Floor

Ireland House

New York 10154

Tel (332) 245 0205

info@motarme.com

 

UK Contact:

+44 20 45795902

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