20 Aug
Want to create your first iPhone app?
A guide to writing your first iPhone application, published in Smashing magazine.
20 Aug
Twitter resources
More information from “Who’s Blogging What“, this time focused on “The Most Useful Marketing Posts on Twitter“. It includes a link to a slidedeck from Ogilvy that shows how they recommend you use Twitter for branding. Also has a link to Twitter’s own guide, “Twitter for
16 Aug
Using words to convince, not confuse
How difficult is it to communicate precisely what we mean? In marketing, PR, sales (and in many other walks of life) you must be able to convey your message concisely, unambiguously and in a way that strikes a chord with the recipients. On this
09 Jul
Lead generation for Professional Services
One vital question for anyone establishing or trying to grow a consultancy is ‘how do we generate a regular stream of new business?’ – you can’t simply rely on good luck and a sunny disposition. One of the best guides I’ve
09 Jan
Business blogging tips
A good post at Self Publishing Helper on Business Blogging Tips. It provides great advice on setting out a schedule for writing posts, identifying potential topics and generating content. The post also provides some tips on how to set up your blog on
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Atlantic Technological
University
Letterkenny, Donegal
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