Digital Marketing for Startups

Startup businesses need to get good at online marketing.  This is a set of slides I used for a one day seminar at National University of Ireland at Maynooth as part of the New Frontiers program. Written by Michael White

Technology Marketing Seminar for NISP Connect

Motarme – Web Marketing for Tech Startups – NISP Workshop June 2014 from Motarme Marketing Technology   Our slide deck from a seminar on technology marketing for NISPConnect in the Northern Ireland Science Park.  A really enjoyable seminar, very positive

What is Lead Nurturing?

What Is Lead Nurturing – A Motarme Guide from Motarme Marketing Technology Lead Nurturing refers to building regular, automated interactions with sales leads in order to develop a relationship and encourage a purchase. This guide explains what Lead Nurturing is,

IMEC Technologies implements Motarme Marketing Automation

IMEC Technologies has selected Motarme for Marketing Automation. IMEC Technologies is a leader in wireless inspection and track & trace solutions for regulated industries like pharmaceuticals, healthcare and aviation. IMEC’s customers include Pfizer, American Airlines and GlaxoSmithKline.

How to Hire A Digital Marketer

You want to hire a digital marketer. Should you choose them based on which school they went to; how much they can drink without falling over; their lack of a serious criminal conviction; their height, or the endorsement of your

Managers Guide to SEO Part 2

Part 2 of a Manager’s Guide to SEO – from how to select the keywords to target through to optimizing your website. You can check out Part 1 of the Guide here.

Motarme provides sales prospecting and lead generation services to Business-to-Business (B2B) technology, engineering and services companies.


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